Las Vegas, November 2025
This year, Wraptitude had the privilege of attending the world-renowned SEMA Show, the largest automotive aftermarket event in the world. Our founder Rex represented Wraptitude in Las Vegas, connecting with top installers, creators, and brands that are shaping the future of automotive restyling.
One of the highlights of the event was meeting @nick.wrap (NS Wraps) — a respected U.S. wrapper known for his precision, craftsmanship, and strong influence in the wrapping community. Rex and Nick had an engaging exchange on advanced wrapping techniques, workflow optimization, and major industry trends.
Sharing Hong Kong vs. Canada Car Wrapping Insights
During the discussion, Rex also shared his unique experience working in both Hong Kong and Canada, comparing the differences in the car wrapping industry between the two regions.
Some of the insights included:
- Customer Expectations:
Hong Kong clients usually focus on fast turnaround and stylish color changes, while Canadian customers often prioritize protection (PPF) and long-term durability. - Shop Workflow & Space:
Hong Kong shops often operate in compact environments and rely heavily on efficiency, whereas Canadian shops tend to have larger workspaces that support bigger projects and multi-car workflows. - Market Trends:
Hong Kong is trend-driven and fast-changing, while the Canadian market focuses more on practicality, film protection, and long-lasting installations. - Material Preferences:
Rex discussed how wrap colors that are popular in Asia often differ from those trending in North America.
Nick found these cross-market insights valuable, and the conversation highlighted how global experiences can shape techniques and business strategies in meaningful ways.
Moving Forward
Rex shared his thoughts after the meetup:
“Talking with @nick.wrap was inspiring. Sharing our Hong Kong and Canada experiences opened up great discussions about technique, workflow, and how different markets approach wrapping. I’m excited to apply these insights to continue improving Wraptitude.”
